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The Course Contents
1. An introduction to event planning
- The role of an event planner
- The qualities of a good event planner
- Unexpected circumstance or poorly planned?
2. Organization
- The importance of organization in event planning
- The components of organization
- Organization techniques
- Tips for better organization
- Organization deterrents
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3. Learning your client’s needs
- Getting to know your client
- Planning correctly for the right type of event
- Who, what, when, where, and how?
- Initial client contact form
4. Selecting a location
- Choosing a location
- Steps to selecting the perfect location
- Site inspection
- Site inspection form
- Securing the location
5. Event catering basics
- Event catering
- Planning for a catered event
- Catering tips
- Prospective caterer interview
6. Event decorations
- The importance of decorations
- Decorating plans
- Hiring a decorator
- Party themes
7. Entertainment and speakers
- The purpose of entertainment and speakers
- Endless entertainment choices
- Entertainment planning
- Speaker selection process
8. Planning a dream wedding – Part one
- The role of the Wedding planner
- The planning process
- Wedding budgeting
- The wedding timeline
9. Planning a dream wedding – Part two
- Guest list and invitations
- Photos and videos
- The wedding cake
- Wedding flowers
- Ceremony music
- The final phase wedding timeline
10. Party planning
- Developing a party diary
- Creating the perfect party
- Party planning timeline and ‘to do’ list
- Hosting a children’s party
11. Corporate event planning
- Planning and organizing
- Creating an event program
- Creating an event schedule
12. Corporate event management
- Inviting delegates
- Managing the corporate event
- Monitoring social activities
- Sending everyone home
13. Writing event proposals
- The importance of networking
- Outlining an event proposal
- Event proposal format
- Sample event proposal
14. Marketing your event planning business
- Marketing your event planning business
- The importance of a phone number
- Printed materials
- Print ads
- Create a website
- Networking
15. Finance
- Setting up your business on a small budget
- Types of business
- How to write a business plan
- Pricing your services
- Business operations and accounting
16. Writing event contracts
- Event contract basics
- Contract components
- Important legal terms
17. Course conclusion
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